Simplicity is complicated.
Sure, our results make it look easy. Voice & Reason is known for creating digital user experiences that are beyond beautiful. They are intuitive, seamlessly functional, and weave your brand elegantly throughout your website.
But, guess how many steps we take to build your site?
FIFTEEN.
1 Onboarding & Discovery | 2 Audience Analysis | 3 Content Planning| 4 Information Architecture | 5 User Testing | 6 User Interface Design | 7 Development: Build, Integrate, Optimize | 8 Integrations | 9 Content Population | 10 User Acceptance Testing | 11 Launch | 12 Documentation | 13 Training | 14 Support | 15 Close Out
Some are fairly quick steps, but all of them are critical. Designing and building a great website is an intricate, specialized process with opportunities for customization everywhere. Strategic customization transforms complex objectives into a simple, effective experience for your users.
Most marketing agencies proceed straight to modernizing how a website looks. A few might also consider performance metrics and the user experience. We go beyond the basics.
With each project, Voice & Reason looks at the big picture, so we can put those custom opportunities to work for you. We take the time to understand the values and objectives that are unique to your business first. We realize that your website is a tool, one component of a larger system to generate revenue.
Voice & Reason is a small agency with big-league expertise, based in Folsom, California. Yes, that Folsom, the namesake of Johnny Cash’s song “Folsom Prison Blues.”
Our process is derived from our experience working at large agencies, optimized for small- to mid-sized businesses.
We specialize in tackling marketing challenges, such as complex value propositions often associated with organizations that provide professional services, public services, financial services, custom construction services, and technology.
Give us a call to talk about what you’re looking to accomplish.
"Voice and Reason blew our expectations out of the water with their innovative, accessible, and functional design, and helped make the policy and land use topics of our project visually appealing with a modern look and feel. They presented us with multiple possible pathways and presented the pros and cons of each, which helped us make the best decisions along the way. All in all, we couldn’t be happier with the final products."